I recently went on holiday to Florida and visited Disney’s ‘Magic Kingdom’. Who wouldn’t want to visit a place called Magic Kingdom? It was a fantastic holiday where a new pattern of reality was created between riding teacups, carpets and carousels. As I flitted between the different child and adult perspectives of my companions, I was struck by both the creativity and the organisational prowess of the place. Both were magical. While exploring this enchanting realm, I found a new book to read. Whenever I

  It’s a question not many of us take seriously as we are growing up; it’s something that changes on a daily basis and why shouldn’t it? The sky’s the limit! As we grow older and discover our likes and dislikes, choose our school subject options on the basis of what we are most interested in, we don’t fully know of how these come to shape the path we take in our careers. There are 2.65 million unemployed people in the UK at the moment,

YouTube hosts more videos than it would take several lifetimes to watch.  Product reviews, ‘unboxings’, tutorials… online video is a powerful tool in the PR and marketing toolbox.  In this blog post, I’ll explain why video is so important in modern PR. You’re about to spend £20,000 on a new car.  £20,000 is a lot of money to spend, and you want to make sure you’re going to spend it on something you’re going to really like.  You don’t want to spend valuable weekend time

I was introduced to someone recently who asked me what I do for a living. “I produce content for marketing and PR purposes” was my slightly ambiguous response. The look of horror and doubt that crossed my companion’s face was a picture! “You write for a living?” came the reply. It is something I’ve come across time and again. In my experience, writing is something that most people think they can’t do. (I’m sure there’s a joke about writer’s block in there!) But in all

I have been exercising some rare consumer restraint after a very expensive Summer. Still, Christmas shopping  is now providing a worthy reason to dip my fingers back into the online honey pot to see what exciting new retail possibilities are available. If you’re buying things for other people then shopping becomes a noble, selfless occupation and it also aids the economy. With no more excuses needed, I will be thundering down the virtual aisles waving my credit card with benevolent glee. Has the massive growth

For nearly 15 years, JD Marketing has been providing business-to-business marketing and PR services to the technology industry, including long-running relationships with customers in the retail, security and HR sectors.  Some of our customers have been with us for nearly as long as we’ve been running! We currently manage websites, blogs and social media profiles for a number of our clients, and decided to create a new blog for ourselves when we refreshed our website. Here you’ll find an informal showcase of what we do